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Playground Games

Role
  • Brand Design
  • Web Design
  • Visual Design

Playground Games is an indie game developer studio based out of San Francisco, CA. They are a small, hungry studio that produces video games. I designed the brand identity as well as the logomark from scratch.

Process

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The logo design initally arose from 'School Zone' road sign stencils.

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The logo design originated from the idea of Playground Games being cheeky and scrappy within the game industry. What better way to show that than with a black eye.

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After several rounds of sketching and iterating, we came to a dynamic design that the client was satisfied with.

Brand Colors

Brand Typography

Website Design

... Stationary

Stationary Details

Instagram Profile Icon

3D Alternate Logo for Video Title Cards